OkeSayur application made by students of Universitas Gadjah Mada (UGM) won a gold medal during the YTECH 2019, Female Founders with Silicon Valley Mindset event. With this victory, the OkeSayur team was entitled to learn about the start-up ecosystem in Silicon Valley, the USA.
“We also received an incubation program or acceleration and funding from Angel Investors,” said Co-founder of OkeSayur, Nindi Kusuma Ningrum, when contacted on Sunday (13/10) night.
YTECH 2019 is a digital startup competition to get young talents, especially Indonesian young women who have a sociopreneur spirit to improve social welfare. The competition started from June to October 2019 and has been followed by 65 teams from across the country.
“Of the 65 teams that applied, a selection was made to get Big 9 and eventually Big 3 for a presentation in front of the juries,” said the Information Technology student.
In the competition, Nindi and fellow students Nathanael Gavin and Tommy Wahyu Yudialim submitted the OkeSayur app, which is a shopping service app and delivery of food products with the tagline More Than Just Shopping Groceries. Currently, the app has over 1,500 users and more than 2,000 downloads.
Nindi said the app development started from the concerns that traditional market presence had weakened due to lifestyle changes. The students came up with the idea that can help people to shop for groceries but still sustain traditional markets.
Various kinds of groceries are offered on the app, which are obtained from traditional markets in Yogyakarta and Klaten. It offers about 150 products such as vegetables, fruit, seafood, meat, herbs, and organic products. Developed at the end of 2017, the app is available to be downloaded at Playstore.
OkeSayur has features such as catalogue selection, location setting, shipping and payment. People can also make orders through the website okesayur.com and WhatsApp chat. Currently, OkeSayur shopping service has reached consumers in Yogyakarta, Sleman, Bantul, Kulon Progo and Klaten.
